【新东方雅思写作】雅思写作考官观点：广告

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1.Positives of Advertising

Advertising is a key part of modern business

Companies need to tell customers about their products

Advertisements inform us about the choices we have

Advertising is a creative industry that employs many people

Without advertising we would have less choice

Without advertising there would be higher unemployment

Advertising is a form of modern art

People enjoy adverts

2.Negatives of Advertising

Advertising manipulates people

It aims to persuade people that buying a product will make them happier

Advertisers focus on selling a brand image

They use glamorous, successful people

We now live in a consumer culture

We are persuaded to follow the latest trend

We are encouraged to associate certain brands with a higher status Advertisers often aim their marketing at children Children can easily be influenced by advertisements.

Children put pressure on parents to buy them things

3.Opinions about Advertising

Advertising should be regulated

Advertising aimed at children should be controlled or even banned

Unhealthy foods should not be marketed in a way that attracts children

Products that can be risk to healthy should display warnings

In some countries it is illegal to advertise cigarettes on television

Warnings must be displayed on cigarette packets

However, advertising is necessary in free market economies

It creates demand for products

Governments should only censor false information or products that are harmful

4.广告相关真题

广告的作用 If the product is of good quality and meets people’s needs, people will buy it. Therefore, advertising is unnecessary and is no more than a type of entertainment.

是否该禁止一切广告Society would benefit from the ban on all forms of advertising because it may serve no useful purpose, and can even be damaging. To what extent do you agree or disagree?

广告是否让人们变得一样 Advertisements discourage us from being different individuals and make us become what they want us to be and look the same. Do you agree?

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本文整理了雅思写作关于广告等方面的解析供大家参考使用，预祝各位新东方雅思学员在雅思考试中取得优异的成绩！

以上是新东方雅思为您带来的【新东方雅思写作】雅思写作考官观点：广告，更多雅思写作资讯请关注新东方雅思。

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